Monday, 4 September 2017

Be listed on spotify and create brand value as an artist


One of the best platforms for any music artist to showcase his/her music is 
spotify. To have an exciting prospect as a musician can't be anything more than that to be listed on spotify as an artist represented by a track on a playlist for the first time. It's actually a healthy feel in itself which pushes their confidence further as an artist. But here one has to think that not to get too excited for it as the above represents an extension of more effort to make it better. Taking care of extra things after being playlisted can be beneficial for you in long run. Have a look at the following things.
 
(I) So now your track got playlisted you should congratulate yourself for your effort. But here you need to spread out this fact i.e. promote this fact. Share it on social media post with your track and mention the goodness about your music. Not to forget to share it first on spotify.


(II) Check out the top charts in spotify and measure the way they are being labeled in the playlists. The more your track gets playlisted, the more it will be heard and will increase your rank in the charts. That's where advertisement speaks a lot. Awareness is key. If one person has playlisted your track then chances are other will get feed about it and if they also felt good for your music they even add your song to their list. So in this way you can create a brand value as an artist resulting in topping the charts.


(III) Now have an analysis of impacts of your track. How many times its been streamed, cities with most popular listeners, total number of listeners. Checking these details will ensure your future chances of getting success in your career, like; you can sell your music to local stores out there, also you can send your music to record labels. Record labels want to see your popularity before they choose you for any gig. So have a complete checkout of your track.


(IV) There must be a human for you to get your track playlisted, because he/she likes your music and he would have thought that this track deserves to be in my playlist. So its your moral duty to respect and thankful to him/her for track selection. Also its highly likely to have an interaction between two of you. So its best for you to take an action in favour of his/her effort and develop a connection with the respective person. Building connections with these people will take your career higher.


(V) There is also a concern for the payment of royalty which takes time because it all depends on your streaming popularity. An artist should always be looking forward i.e. Converting things to higher and higher. Even if you generate good amount of revenue from streaming, you should harvest those earnings in other things, specially in advertisement. Create ads and spread the awareness as much as possible and keep the momentum flow on. Singles don't last too long these days as everyone is competing for a place to be in someone's playlist. Promote it upto the fullest until the release of second track. It itself is a challenge to be in this industry to keep the momentum and to drive the spirit of hard work you need passion for your work. 

Keep producing music and be passionate for your work. Time is important.

Friday, 1 September 2017

Fund management is utmost for underprivileged record labels

There must be some artists or djs who want 
to have their own record label, as its been a trendy business in this musical universe. For some money can be a huge obstacle because setting up every aspect of record label requires a generous amount of cash. Efficient use of fund allocation is key here. Securing funds and investment is an excellent way for record labels and music projects to help them cover the expenses that comes with music production, tour diaries and also for working expenses of a record label. Securing funds from outside source for a music project is never easy. You have to find a source of fund reliable for you and simultaneously thinking about the best available alternatives.

The best way to have an approach towards cash generation for record label business is to have a written plan of it. Estimate your finances, set your aims, forecast for the future. These are key things in every business. If you are seeking fund from an outside source then it's best to check every single detail of your written plan. Follow every guideline if they (Outside source) have. Any mistake would remit your chances of getting funds.

Fund allocation is key here as I said earlier. It's great to have a scheduled budget before opting for investment source. Here need is important than want. So decide what's need of your business not what you want for your business. It's always unfavorable for approaching a high amount for investment as ultimately you have to pay the amount back. Too little cash for investment will limit your thinking and may shrink down further chance to have a profit out of this business. So have a wise thought towards the fund requirement. Make a Plan to the exact need of your business and analyze it with every penny of money usage.

Private Investment: - If your music is getting highly rich experience in the local scenes or even globally, chances are highly positive to become an eye of attraction for private investors. Private investment is the most effective platform of cash injection to business. Not only for music companies, but also for soft drink, sports, alcohol, and food companies. But it doesn't mean because of the fame gained worldwide by your musical experience, you should sit and wait for investors to approach you. Instead you should start approaching brands which you think would make match to your profession. Not to forget here that famous/large companies receive hundreds of invitations every day. So in order to make a peach impact focus on one thing, what your music can value to them, not what they can value to your music.

Public Funding:- Being an artist having large number of quality followings is an emotional help in itself. Also it can be used to make cash generation. Mostly music projects always costs money and everybody knows it. It can be making album, tour support or studio time. To be able to take a guide on it consider “pledge music” which is specially setup to help musicians to fund their projects.

Self Funding:- Some may not prefer to opt for the above two options as the two are dependent thoughts and must be looking forward to generate cash for themselves on their own. Revenue streams are there. Spotify is the best example. Host your own podcast and feature them into global radio stations and gain royalties. Royalties are small but highly effective if it masses properly among the listeners. Use those royalties for tour support of artists (small base) and gain something in return (at least ticket sales). Then go for merchandising again on small base. An effective enhancement of small steps always takes you higher.

Loans:- Start-up loans are also great source to acquire funds for investment irrespective of any business. But to hit this facility you need to have a good, easy understanding business plan. Also not to forget the credit score if you have any previous loan related things. This stage requires rigorous effort to convince banks and might not be helpful for some persons. Hopefully it helps.

Wednesday, 30 August 2017

Weekly Music Mix - Buzzcast Progression 03

Buzzcast Progression 3rd episode out now.
Tracklist:
Yasuha - Fairy Tale(Original Mix)
Alex H - Thank You(Original Mix)
Unlivian Project - Eternal Sunshine(Original Mix)
Entis - Dreamstate(Original Mix)
Fiben - Amaya(Original Mix)
Sebastian Weikum ft Junostar - Chordplay(Original Mix)
Lesh - Elevation(Original Mix)
Roald Velden - Deserted Places(Original Mix)
Ilan Bluestone & Grum - SOS(Original Mix)

Monday, 28 August 2017

Pay Your Mind To These Things As A Tyro In Djing

Every dj in the world needs a start. Whether its a birthday event or a new year festival or marriage
and house parties...initially they need to be a part of these things to check whether his/her sounds actually feed to them enormously. It's an essential step because every promoter in the world wants to see how much a dj is capable of bringing audience in terms of quantity on his/her own ability. You can also have a check at the audience size of other local fellow artists but you should only be serious about your own check i.e. Own perseverance.

Gig: Landing to a gig as a professional can only happen if your effort goes in the right direction. Take a visit to your nearby nightclub or festival and be a part of it as a normal festival-goer. You need to be picky before choosing any night because the genre of music presentation is also important. If you are going to play that sort of your music then go for it. Just attend the event, enjoy the music, have drinks, fun just as a normal person. Live visual experience is key to get an overall identification of a balanced nightlife

Be a friend of own: Now you have got the visual experience, its time to search for the promoters out there. Don't ask anyone about promoter. You have to find him on your own. Be a real person and be personable while being in touch with them...its not good to approach them for gig at the initial stage. Take it simply. Just make sure communication is there, attend event timely and you will get better with the communication and can raise your topic. Friendliness is important here.

Play it true: Now you must have got the idea of what kind of event does that promoter host and promoter also knew that you are a dj. Ask them if he/she would like to have your mix. Got the email...now you can make a mix and send to them. Send your music mix with respect to the genre it should have. Never send anything which you don't like or something you don't want to be part of. Also make sure you know exactly what kind of music does the promoter like. If they like your music they will contact you.

Make it a Grand: Ok now you impressed the promoter with your music, here comes the main part that i.e. Live performance. They like your mix...now they will book you as an opener for any festival to see your live performing skills. You don't have any excuses right now, its your shot, be ready and you have to perform. There is a maximum chance that initially he will book you as an opener in any festival. Try to cater to his/her audience, be versatile and make sure to keep the audience engaged to your music and to engage them song selection is key here. More people will join if you make the existing crowd feel good. You have to show them that you can get people on the dancefloor.

You will make great connections if you get the people dancing and once you did it you will get the idea and you need to play more regularly after that. Promoters can smell about it from a distance. It's only the beginning and as the time goes on progressively you will learn more. Becoming a featured artist takes time, energy and a bit of luck too and to live upto this stance one needs to be metrically skilled to lay out the base of musical satisfaction.


Sunday, 20 August 2017

As An Artist Establish Connectivity And Be Responsive To It

Music industry is all about networking. More stronger the network is, more the chances you will be fed into the audience mind. Sometimes we network with the audience and sometimes with fellow artists. Attending various music events, music equipment expo, facebooking and twittering with various people are all forms of networking. As an artist you should always look forward to (directly and indirectly) meet the right person whom you think will boost your career. Experiment every chance of networking. You never really know when you will be lifted up as an artist.

While as a newbie into the music industry its your best bet to to flirt initially with networking. Let's see what works for you and what don't work. Music events are the best form of networking and it's utmost for every artist. Whether the event is small or big doesn't matter. Just go through the event and be a friendly communicator to others out there. Here's a great place to start your tour of networking which will uplift the door of bigger stages. Plenty of connections along the way will represent you. Take full toll of every opportunity. Don't be a disrupted ideal. Always carry a bunch of business cards. You mean networking as communication in the form of business. Isn't it.... So do accordingly with that. You don't want to be chocking around when it comes to a speak about yourself. Speak it gentle and treat your words as keys.

Social media is trendy these days. Twitter, facebook, LinkedIn, Instagram provides easy form of socialization for networking. Also its cost effective. Have a familiar name, giveaway freebies and promote it across thousands of people, this is what about networking in these sites. Interact with fans and be engaged to them. Who knows there might be some persons who actually be thinking about to establish a connection with you. Stay true to your fans. Comment as good as possible. No spam activity.

It's always better to know about your expectations from a particular networking connection i.e. Why would you like to meet up that specific person or like to attend that event?? and once you got your expectations don't be too specific. Pushing hard for the things you want to be done will get you nowhere. First thing is you have to establish a relationship with them as a normal person and then if the things get better you can proceed to further actions. Networking should feel natural, not as an attempt.

Once you get to the further action show them how better is your musical project and how your project can help them. Experts can smell it from a long way once you describe what your music project is about, but it's your best to talk about it in detail. They want to hear from you. They want you to represent your best. Be productive before asking for value in return.

Manners are an utmost requirement in every field. Be gentle and have sociable attitude. Wherever you go, if the time calls you, then have a polite introduction to everyone out there. Always listen to the other people opinions, respect others and be open to learn. Nobody likes to network with arrogant people. If you have any kind of arrogancy then make a change in it otherwise you will have a hard time in dealing with your networking.
Even if you have a great start to your networking skill, you may feel a little disturbed if there is any promise involved between you and the professional. There is no harm with it. Industry professionals have busy schedules and might forget your call among the dozens. Follow up the talk with a mail or call if you have number. Better to choose the email option. Let them be free to take any action on your effort, but you shouldn’t forget your promise.

Thursday, 17 August 2017

Djing- A Satisfaction Of Love For Music

Every aspiring dj in the world wants to do 
something big in his/her career. From the 
entry level market like bedroom producer, 
house party, wedding discos to the highly 
prestigious nightclubs or a part of a big festival lineup. Almost every locality in the world have nightclubs and djs can have their footmark in those nightclubs. Its the stepping stone for the beginning of dj's journey.

Normally a dj collects a vast variety of unique sounds into a single file with the help of flash drives which is constantly updated. There is no doubt the world of electronic music runs on digital softwares and getting on the top of djing style, one needs to realise that the process of learning is unending. If a dj knows his/her equipments then being creative will be a great acknowledgement. The track selection skills, technicality, and a creative mind are the essential presets what a person looks for in the dj from the music prospective. Playing the same set make people getting bored or annoyed as its an open world and everyone can hear a djs set on internet.

The dj with his mixing technique and remarkable music selection can construct a musical journey uniquely for a creation of signature effects. A lot has during the last 5-10 years. Today many djs are considered to be music stars because of their touring lifestyle, festival nights, business activities which are involved in their role. There has been an increment to the number of djs constantly around our circulation. The establishments of djing softwares and hardwares, internet, digital media, facility of record labels have led literally to become a dj for anyone. Yes there are some djs who have put their valuable time to learn the crafts and they respectfully deserved their seat in this profession. Not to forget that there is also the need of money, good management and a bunch of luck feed.

A dj’s music taste has to be exceptional because the crowd expects the same from him/her. A dj always live upto the expectations of his/her customers. For Satisfaction of love for music is a tough task as it increases gradually for a dj and there is no definition to it. Energy is a serious exposure here and need to be shown confidently. If a dj is having a lot of energy (both self and music) then that dj can make people mesmerized with sounds. Yes there are some die heart fans but it's always great to end with an energetic note leaving an impeccable impression psychologically. A nightlife/festival signifies the artist, the crowd, and music for bringing out an incredible experience which is nothing short of a world class feel in itself.

Djing is a kind of art with an inherited passion being burnt in the form of music on the dancefloor as a composer. He is the one who creates melody and interprets the terms of the chords in the form of a beat to the soundtrack of your life. He is an artist who makes the right music at the right time, a fun engager to a toned party, a creator for trends of entertainment. It's a lifestyle of learning for lifetime.